Not falling for it
October 17, 2022
Listen, I’m a lover of seasonal festivities. When mother nature whisks away the summer breeze and sweater weather takes its place, I’m all for it. There’s no better feeling than stealing a bite of apple pie straight out of the oven or catching a waft of a cranberry woods candle from Bath and Body Works. However, there’s one tidbit of the fall season I’ve grown to distaste, yet it captivates the country year after year: pumpkin spice.
Pumpkins are the emblem of fall, we get it, but must they invade every aspect of the fall season? Pumpkins steal the show when it comes to the image of fall, but its oversaturation in the culinary world is simply too much. Pumpkin spice lattes, pumpkin spice french toast, pumpkin spice cookies, pumpkin spice bread, pumpkin spice hot chocolate; it’s overpowering. What’s more, there is a multitude of items that have no business being spiced up. This includes but is not limited to gum, yogurt, Jell-O, and even Spam. Yes, you read correctly; pumpkin spice Spam is on the market. It’s ridiculous.
The pumpkin spice apocalypse is unwarranted. Pumpkin spice is a messy blend of cinnamon, nutmeg, cloves, allspice and ginger that’s happened to weasel its way into any and every digestible item. The potent, unnecessary mixture of spices that sinks to the bottom of my latte is by no means appealing. As far as I’m concerned, the pumpkin spice marketing game is the sole reason for its popularity, not because it’s a flavorful, magic elixir for the fall spirit. I don’t know about you, but I’m not falling for it.
If you so desire a fall sensory experience, turn to an authentic array of scents and spices. Apple, caramel, maple, cinnamon and pecan are wonderful alternatives to the basic pumpkin spice flavor. Allow classy scents such as cranberry, sandalwood or vanilla to fill the air rather than more pumpkin muck.
If you wish to dive deeper into a rabbit hole of seasonal mediocrity, pumpkin spice is surely the way to go. If you wish to resist the surge of pumpkin, I assure you we can combat this evil one non-pumpkin spice item at a time.